Sample:
Exploratory Factor Analysis - KMO and Bartlett's Test
Uzorak dijela rada: Exploratory Factor Analysis - KMO and Bartlett's Test
EFA - Exploratory Factor Analysis
 
1.The KayserMeyerOlkin KMO value should be higher than 0.5%
and the Bartlett spherical value should be significant with a pvalue less than 0,5%
see the file: xxxxxxxxxxxxxxxx-OK.xlsx
Black text (with language repairs/correction) in the work, and remove background color.
5. The last stage of exploratory analysis is verify if the correct number of factors extracted is higher than 0.6.
Tests of assumptions.
| 
 KMO and Bartlett's Test  | 
||
| 
 Kaiser-Meyer-Olkin Measure of Sampling Adequacy.  | 
 ,749  | 
|
| 
 Bartlett's Test of Sphericity  | 
 Approx. Chi-Square  | 
 4989,535  | 
| 
 df  | 
 741  | 
|
| 
 Sig.  | 
 0,000  | 
|
Should be significant (less than .05), p<0,001 indicating that the correlation matrix is significantly different from an identity matrix, in which correlations between variables are all zero.
Kaiser-Meyer-Olkin Measure of Sampling Adequacy is 0,749. Should be greater than 0.60 indicating sufficient items for each factor.
2. The commonality for every value should be higher than 0.4% ( Extraction )
These communalities represent the relation between the variable and all other variables (i.e., the squared multiple correlation between the item and all other items).
| 
 Communalities  | 
|
| 
 
  | 
 Initial  | 
| 
 BC1 - The more expensive cars are my choice.  | 
 ,538  | 
| 
 BC2 - The higher the price of a car, the better its quality.  | 
 ,897  | 
| 
 BC3 - I prefer to buy the best-selling car brands.  | 
 ,991  | 
| 
 BC4 - The most advertised luxury car brands are my choices.  | 
 ,938  | 
| 
 BC5 - I am willing to pay higher prices for famous luxury car brands.  | 
 ,925  | 
| 
 BC6 - I care about well-known brand names rather than their quality.  | 
 ,991  | 
| 
 BC7 - I prefer to buy foreign luxury car brands than local brands.  | 
 ,845  | 
| 
 MA8 - It makes me feel comfortable when I have things that impress people.  | 
 ,683  | 
| 
 MA9 - I think acquiring luxury cars can be seen as an achievement in life.  | 
 ,808  | 
.....
| 
 Extraction Method: Principal Axis Factoring.  | 
 
3. The total variance explained for factors have to be greater than 60% (here is 70,117%)
Eigenvalues refer to the variance explained or accounted for.
64,733% of the variance is accounted for by the first ten factors.
Percent of variance for each component before rotation.
Percent of variance for each component after rotation.
| 
 Total Variance Explained  | 
||||||
| 
 Factor  | 
 Initial Eigenvalues  | 
 Rotation Sums of Squared Loadings  | 
||||
| 
 Total  | 
 % of Variance  | 
 Cumulative %  | 
 Total  | 
 % of Variance  | 
 Cumulative %  | 
|
| 
 1  | 
 10,776  | 
 27,632  | 
 27,632  | 
 5,018  | 
 12,867  | 
 12,867  | 
| 
 2  | 
 4,830  | 
 12,384  | 
 40,016  | 
 4,808  | 
 12,329  | 
 25,196  | 
| 
 3  | 
 3,521  | 
 9,028  | 
 49,044  | 
 4,520  | 
 11,591  | 
 36,787  | 
EFA - Exploratory Factor Analysis - Scree Plot - Rotated Factor Matrix

				
		